Keywords are words that summerizes the information found on a web page. In this page, I will try to explain you how to use keywords more effectively.
Use keywords in title, description and keyword meta tags
Using a keyword in all meta tags gives you an advantage in search engine results. Assume that you prepared a page that gives information about cell phones. In this situation, you will get better position if you use "cell phone" keyword in all meta tags. Because when search engine crawlers visit your page, it will decide that this page giving information about cell phones because cell phone keyword used in all tags.
Use keywords in the article at least 4 percent dense
If you talk about cell phones, you use "cell phone" term more usual than the others. Naturally, the words that relevant to the topic is prononciated more than the others. Search engines use this information to analyze web pages. That's why, they analyze if the keywords written in the meta tags is found in the article or not.
Google Keyword Tool
Google keyword tool is mainly used for advertisers to find optimum words for their advertisement campaigns. This tool browses the relevant keywords that searched and displays how often a keyword is seached. You can use this tool to find better keywords for your website.
Use Keyword Density Tools
You can use keyword density tools to analyze a web page and how keywords are used. These tools also let you know how often keywords are used in web page. There are several keyword density tools and one of them available at this web page.
